Wednesday, April 1, 2009

Italian Shreds

OK. Where do I begin?

I like a bargain as much as, or more than, the next guy. That is why I often shop at Bristol Discount Foods, where they offer many brand name foods, fresh meats and vegetables at bargain prices. I am an avid label-reader and I am very picky about ingredients in food products.

So it happens that I regret the day I purchased "Italian Shreds" for $1 each. I was in too much a hurry to read the label. Unfortunately, the shreds were on the pizza before I noticed the label.

Now this was not your ordinary, run-of-the-mill pizza. I made the dough from scratch, from high gluten white flour and whole wheat flour, topped it with tomato puree with no added ingredients, added sweet basil grown organically in my garden, fresh (not canned) sliced mushrooms, fresh onion, fresh green pepper and a locally made pork sausage. My only concession to processed food, (I thought) was the pepperoni which is required in our household by the hubby.

While the pizza was baking, I picked up the package of what I thought was a combination of Italian cheeses; mozzarella, of course, and perhaps some parmigiano and romano, probably domestic, but that's ok, at the bargain price. I was somewhat taken aback when I saw that the product was named "Italian Shreds". I became ill as I read the label further: "Pasteurized Process Topping". "My god", I exclaimed, "What is this stuff?" I asked out loud. "Topping? I don't even eat Cool Whip".

I turned the package over to find the list of ingredients, and to my utter amazement and dismay I read: Water (This was listed first. That means water is the ingredient in the highest proportion. Water, the main ingredient in cheese? No way.) I searched through the list to find the cheese: Food Starch, Partially Hydrogenated Soybean Oil, Whey, Salt, Casein and/or Caseinate, Sodium Phosphate, Sorbic Acid (as a preservative) (does this plastic really need a preservative?), Carrageenan, Natural Flavor (imagine that, but natural flavor of what?) Lactic Acid, Artificial Color, Powdered Cellulose added to prevent caking (how thoughtful). Contains Milk Ingredients. (WTF are milk ingredients?)

The net weight listed was "8 oz. (2 cups)". The Nutrition Facts offered further enlightenment: in 8 ounces there are 7.5 servings with a serving size of 1/3 cup (someone didn't do the math; that would be 2.4999 cups in the package; there are 6, 1/3-cup servings in 2 cups; the listed gram equivalents, however, are closer to accurate.) In that 1.0667 ounce serving there are 80 calories of which 50 are from fat. The 6 grams of fat contain 1 gram of Saturated Fat and 1.5 grams of Trans Fat. (Does anyone still think Trans Fat is a good thing?) In addition to the 7 grams of carbs, there is 1 gram of Protein. No vitamins, Calcium or Iron.

I certainly have only my own stupidity to blame for not checking the label in the store, and regrettably, I bought 2 packages. But more regrettable is the fact that poor families who are struggling to pay for groceries are duped into buying a product that looks like cheese, in the dairy isle, with little or none of the nutritional value of real dairy cheese.

Luckily, to save the day, I had some sliced Muenster Cheese on hand to melt on my pizza - not traditional, but real cheese. I hesitated before mixing the remaining "Shreds" into the dog's food. My justification for feeding him this horrible product was that he, being over 15 years old, is close to death anyway. Hopefully, it won't kill him this evening.

And one last thing. I am an Italian-American. The labeling of this product as "Italian" is an insult to Italians, to Italy, to the Italian cuisine, to the Italian craftsmen who produce the highest quality of cheeses and other foods, to all Italian-Americans and to me personally. I have cousins who still make mozzarella and ricotta cheese from real milk, the old fashioned way, no additives, no preservatives and deliver and sell to our local markets. This artificial shred is in no way "Italian".

About the only honest description of this despicable product in its name is the word "Shreds". It should be illegal to sell this garbage as a food. And that, as they say, is the truth.


Anonymous said...

Aside from the hydrogenated oil, I was somewhat pleased to discover this product as I am lactose intolerant and this has milk protein, but not milk sugar, so it works for me on pizza even if it doesn't melt since I don't like how melted cheese slides off in one clump anyway...

BJ said...

I know you wrote this in 2009, but my young, newly married daughter just called to tell me about this weird product she bought and used for pizza. I never heard of it so I looked it up and found your post - sooo funny! It was word for word what she told me about her experience. I told her to read your post because she was feeling really stupid lol.

Frank said...

I'm appalled that this product is still being made - or it is still left from 2009.

In 2009 I sent a copy of my post to the manufacturer and was surprised to get a phone call back - he was amused by the letter and offered me a full refund. I suggested he make a donation to a soup kitchen instead.

Unknown said...

I just tried to melt it on my eggs. Obviously it didnt at a friends house. I thought it was cheese. How gross.

Unknown said...

I recently bought this product and while I was cooking eggs to add this product to, I read Now Melts on the package. Now Melts, I thought I am not eating that crap. I thought it was cheese. Yuk! Don't know how they can sell this while fooling the customer into buying it. Discusting, I will pay more attention to labels.


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